Satisfy the Market

There was a discussion on the GTD forum about making money and the idea of passive income. Several people said you need to be doing something you are passionate about in order to make money. I chimed in my thoughts

I just don't think there are formulas. I know hard working poor and lazy rich. I know people who hate what they do and make great money and I know people who love what they do and don't.

I actually think it is more about satisfying the "market" and not yourself. You can satisfy the market through innovation, great value or great service. There are probably many people getting rich making Ipods and IPads as an example and some love it and some hate it. They are getting rich because the market likes the products, not because of their passion or lack thereof. To the extent you "love" what you do to satisfy the market great.

In order to make a huge passive income you have to still create something that can "live on" for a long time be it capital that can earn interest or dividends or songs or books that will sell forever. The creation of the source of the passive income I think again takes into account the satisfaction of the market.

In general I don’t think people respect the markets enough. There is a sort of inherent narcissism in the way many people develop their plans. It becomes all about them. The reality is the market cares nothing about us, it mirrors us in that it only cares about itself. So to truly become successful we must think about the market or specifically about satisfying the market. The market wants and does what it wants. It is like a wave you need to harmonize with it to surf it.

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